Dr. Gopal Bhatnagar, the Heart Surgeon who endorses Vaping

More experience on the real-world promise of e-cigarettes to improve the health of smokers. And he makes some great points on the e-cig industry. We certainly are not advocating e-cigarettes to kids, or to those who have never smoked. We don't want to make e-cigs 'sexy', they are simply a technological innovation to give users what they want with much lower risks than smoking, and which can help with giving up nicotine altogether, and are affordable. They are just a phenomena of free trade and innovation, and we feel that if they are going to be demonised unfairly we have to create some balance with evidence from the real world.

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